What is a CPT?

A Cost Per Threshold is what an advertiser pays each time a reader chooses to continue. Baseline value reflects the immediate cost per reader action. Future value compounds — as Narrative Threshold Advertising matures, CPT rates will incorporate a percentage of income derived directly from each threshold event.

This is not an impression. This is a decision.
a s u g o h  |  read where you are
Writers

Some say your page is worth .0045 cents. Not even a penny.

We're not begging for pennies anymore.


No other creative medium asks so much of the artist and gives so little in return. We have no paintings to hang. No stages to fill. We have words. That almost no one wants to read.

The challenge isn't the craft — it's discovery.

A carnival barker on the Ivory Tower of Social Media, hurling costumes at desperate writers
Been there...
Exposure. Noise. Promotion. A system that rewards performance over substance.

Asugoh offers something new. A low-friction entry into your book. Stories that meet readers where they are. And from that: a signal. Who enters. Who stays. Who comes back.

How It Works

Story as currency.

Each book is divided into five to ten-minute sections. The reader doesn't download anything. They don't subscribe.

Section links are delivered by email.

Inside each section lives a leit — a single atmospheric image — that deepens the mood and primes the reader for what comes next.

When a section ends, the reader decides. Hit CONTINUE?

If they do, the leit gives way to a thematically aligned advertisement. One continuous signal.

The reading experience is never broken.

And you get paid. How much is your book actually worth?

Did you hit continue? More importantly, did the reader? Chicken gizzards or delicacy?

Every section you wrote is valuable.

Not theoretical value. Real money. This is a new concept.

Candide's Companions — Martin and Bard debate the value of literary pursuits

Some prefer the old model — a book with a set value, the writer's cut a percentage of that.

Asugoh wants you to have more. And we don't touch your core rights.

  • Ebook Yours
  • Paperback Yours
  • Hardcover Yours
  • Audio Yours
  • Film & Television Yours
  • All other rights Yours

In fact, you're not using what we need.

We engage in a timed, section-based presentation of your book. And the reader may opt to purchase a Full Read to control the timing.

The chicken gizzards of literary rights. No one wants or needs them. Until now.

Make more from work you've already created.

One Book. What Could It Generate?

Adjust the variables. See what a single title could produce.

Full Book Purchase
Writer 70% / Asugoh 30%

The complete book, delivered online. No download. Ad-free if selected. Reader controls the pace.

Readers who purchase100
Price per book$9.99

Total generated
$0
Your share (70%)
$0
Advertising Revenue
Writer 30% / Asugoh 70%
Readers1,000
Sections30
Continuation rate70%
CPT — Cost Per Threshold $0.10

Total generated
$0
Your share (30%)
$0
Found money from rights that never earned before

Proposed splits only. Final terms established per agreement. Individual arrangements may vary.

Through Asugoh, your work finds readers in a new way, with rights you were never going to use. That's smart. And it pays.

So let's put away the costumes. Find readers our way.

One signal at a time.

Cha-ching.

Explore the books →